We all have them, but sometimes we forget that they are available to the public. Even with privacy settings, certain things can slip through the cracks. When you run a business, it is important to watch your words carefully.
Saying the wrong thing on your social networking site can deter important clients, customers, and business partners.
Here are three things you should never say on your Social Media site:
1) I hate Joe Client
In this economic climate, every client is important. Every dollar spending customer should be valued by you, and your company. So using the word “hate” to refer to any client, customer, or partner, is a bad idea. You may be talking about one person in particular, but others may believe you are referring to them. Even if they don’t think you are referring to them in this instance, they will assume that you are the kind of person to bad mouth the people you do business with. Don’t lose income, because you “hate” on the people who pay you.
2) Ugh Stupid Customers
If you run a business, chances are people can recognize your name and/or photo. When you use a social networking site to complain about customers, clients, or partners, even without the use of names, you will probably get caught. We all have had a client who wished was easier to work with, or a partner who was a bit more brilliant, but these are not things you need to share with the community. When you need to vent, may I suggest talking to friends or a family member.
3) I should be working…but…
It seems like common sense, you don’t let others know you aren’t doing what you are supposed to be doing, what you are being paid to do. However, many people make the mistake of posting statuses claiming that they aren’t working when they should be. Your clients are paying you to provide them with the best service possible. If they find out that you are goofing off instead of working, you could lose valuable clients, and more importantly, your income.
As the economy moves at a snail’s pace towards recovery, you can’t afford to lose the clients and customers you have. Small business owners should be especially weary. Your clients and customers are the only people keeping your doors from closing. Even your annoying, stupid, crazy clients/customers bring in the revenue you need to maintain your lifestyle. So let’s show them a little respect.