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Costco, since its founding in the early 1980's in the state of Washington, is a warehouse club that has elevated the playing field of stores in its class. Prominent in its attributes as a chain are its offering of high quality products at discounted rates, its excellent customer service and membership options, and its convenient online shopping options. Costco's dedication to high quality products offered at discounted rates attract a range of shoppers, from the household purchaser to the small business owner. Many recognizable household brands can be found at the clubs, at drastically reduced prices, virtually eliminating those last-minute grocery store runs for essential items. Additionally, Costco's own store brand, Kirkland Signature, has many interesting and noteworthy products priced competitively, as compared to the more familiar national brands.
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Costco offers tremendous benefits to its members, whether one holds a simple Gold Star membership, or an Executive membership, which gives 2% cash back based on yearly purchases, up to a certain amount. With premiere, one does not have to have an Executive membership to enjoy everything the chain has to offer. Each club has multiple helpful departments, including pharmacy, optical, and tire, even liquor, and members can enjoy a low-cost lunch while they shop or observe the demonstration of a new product while sampling appetizers. Costco is very accommodating regarding returns of their products, and it is clear that their main goal is to please the customer, thereby insuring a repeat customer.